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Effective Customer Management
According to the pareto principle or 80/20 rule coined by John Juran in 1950, 20% of an organization’s customers account for 80% of the profits while 80% of the customers account for only 20% of the company’s profits.
Generally, 50% of the customers...
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Make Every Customer Count
If we want to stay ahead of our competition, we must make every customer count. Managers that treat each customer as unique always end up outdoing their competitors. This is especially true for those of us who sell services, since these call for greater...
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